DRÄXLMAIER China promotes social responsibility with the Rainbow Art Project

08. January 2024 Non-profit art education for the 20th anniversary of DRÄXLMAIER in China

DRÄXLMAIER China has launched the Rainbow Art Project, a non-profit art education project, on the occasion of its 20th anniversary in 2023. The Rainbow Art Painting Class aims to encourage children's creative development and help them build confidence through professional art lessons.

Creativity and Environmental Awareness: The Rainbow Art Project in Action

On November 12th, the Rainbow Art Project was held at Shenyang Merchants Garden City, supported by the Shenyang Charity Federation and the Shenyang Chapter of the European Union Chamber of Commerce in China. Under the guidance of experienced art teachers, the children had the opportunity to paint together on a thematic scroll. This unique experience not only sparked the children's interest in art, but also helped spread environmental awareness.

A flea market for environmental protection and a sense of community

A highlight of the event was the flea market, where the children exchanged and auctioned off their items that were no longer needed. This action not only served to promote environmental protection, but also taught the children the value of recycling and resource management. Through the flea market, the children made new friends and found joy in making a personal contribution to a sustainable future.

Award for exemplary commitment

The exemplary commitment of DRÄXLMAIER China was honored at the end of the event. The company obtained the "Public Welfare Partner" certificate from the Shenyang Charity Federation. This award honors DRÄXLMAIER China as a partner in social matters and at the same time marks the successful completion of the Rainbow Art Project. The event not only leaves a creative influence on the young participants, but also underlines DRÄXLMAIER China's commitment to social responsibility and sustainable action in the community.

General information

About
DRÄXLMAIER Group

The DRÄXLMAIER Group supplies premium automobile manufacturers worldwide with complex wiring harness systems, central electrical and electronic components, exclusive interiors, and battery systems for electromobility. The combination of core competencies in the interior, electrical, electronic and battery systems areas makes DRÄXLMAIER unique in the industry. The company thereby covers the entire process chain, from the initial idea, through the development and production process, and up to precisely in-sequence delivery of the products to the assembly lines of premium automobile manufacturers. The inventor of the customer-specific wiring harness, the DRÄXLMAIER Group develops pioneering wiring harness technology as well as electrical and electronic components, all directly in-house. These include multi-voltage and high-voltage wiring harness systems, battery management systems and intelligent power distributors. DRÄXLMAIER is working on the future of emission-free mobility with its solution for low-voltage and high-voltage battery systems. As a market leader for interior systems in premium automobiles, the DRÄXLMAIER Group also supplies premium automobile manufacturers with ambient lighting, center consoles, door panels and instrument panels, as well as complete door and cockpit modules.  

The DRÄXLMAIER Group is an international automotive supplier with about 65 sites in over 20 countries. Founded in Germany in 1958, the company employs about 74,000 employees throughout the world. For the DRÄXLMAIER Group as an owner-managed business, responsible and long-range thinking has always been the basis for economic success. It is therefore a core element of its strategy to design its business and production processes, as well as its products, in a more sustainable manner and in that way to increase the competitiveness of the company on a long-term basis.

In 2022, the DRÄXLMAIER Group generated sales of 5.1 billion euro. Customers of this member of the Top 100 Automotive Suppliers include Audi, BMW, Jaguar, Land Rover, Maserati, Mercedes-Benz, MINI, Porsche and Volkswagen, as well as Californian automotive manufacturers.