Olivier Dubois is the new Head of Marketing and Corporate Communications at DRÄXLMAIER

02. June 2021 The native French has extensive experience in the automotive industry.

As of June 1, Olivier Dubois is responsible for Marketing and Corporate Communications at the DRÄXLMAIER Group. The native French succeeds in this function Prof. Dr. Tobias Nickel.

After completing his double degree in France and Germany, Olivier Dubois started his professional career in marketing at BMW before moving to a well-known advertising agency. Dubois then worked for almost three decades in the automotive stronghold of Turin for an Italian OEM in a prominent position in the area of ​​sales & marketing. Around three years ago, the 57-year-old moved to the EDAG Group in Germany, where he was most recently Head of Marketing & Communications.

"Olivier Dubois is a proven expert in both marketing and corporate communications and has extensive experience in the automotive industry," says Chairman Fritz Dräxlmaier. "With Olivier Dubois, the Marketing and Corporate Communication departments of the DRÄXLMAIER Group will continue the successful work of the last few years and develop in a targeted manner."
Olivier Dubois made a conscious decision to move to the DRÄXLMAIER Group: “As an independent family company and responsible employer, DRÄXLMAIER sees itself as a partner in the region. At the same time, the DRÄXLMAIER Group stands for the highest level of innovation as well as market and customer orientation. I look forward to further advancing the DRÄXLMAIER brand," says Dubois.

General information


The DRÄXLMAIER Group supplies premium automobile manufacturers worldwide with complex wiring harness systems, central electrical and electronic components, exclusive interiors, and battery systems for electromobility. The combination of core competencies in the interior, electrical, electronic and battery systems areas makes DRÄXLMAIER unique in the industry. The company thereby covers the entire process chain, from the initial idea, through the development and production process, and up to precisely in-sequence delivery of the products to the assembly lines of premium automobile manufacturers. The inventor of the customer-specific wiring harness, the DRÄXLMAIER Group develops pioneering wiring harness technology as well as electrical and electronic components, all directly in-house. These include multi-voltage and high-voltage wiring harness systems, battery management systems and intelligent power distributors. DRÄXLMAIER is working on the future of emission-free mobility with its solution for low-voltage and high-voltage battery systems. As a market leader for interior systems in premium automobiles, the DRÄXLMAIER Group also supplies premium automobile manufacturers with ambient lighting, center consoles, door panels and instrument panels, as well as complete door and cockpit modules.  

The DRÄXLMAIER Group is an international automotive supplier with about 65 sites in over 20 countries. Founded in Germany in 1958, the company employs about 75,000 employees throughout the world. For the DRÄXLMAIER Group as an owner-managed business, responsible and long-range thinking has always been the basis for economic success. It is therefore a core element of its strategy to design its business and production processes, as well as its products, in a more sustainable manner and in that way to increase the competitiveness of the company on a long-term basis.

In 2020, the DRÄXLMAIER Group generated sales of 4.2 billion euro. Customers of this member of the Top 100 Automotive Suppliers include Audi, BMW, Jaguar, Land Rover, Maserati, Mercedes-Benz, MINI, Porsche and Volkswagen, as well as Californian automotive manufacturers.